To make economic co-operation stronger, 3rd China Trade Summit was planned between the 2 blocs in Helsinki. It's a move that'll have an important impact on the food industry of Europe.

However, many overseas businesses in China are fighting to earn money because of low margins and aggressive local competition. And, in spite of billion-plus soaring living standard and population, there's still a small limited class capable of affording western luxuries.

"Innovation plays an important role for social and economic development in the EU and China," according to Gunter Verheugen, commission VP(Vice-President). It offers a huge potential to the profit of both regions and it should bear fruits to look for new promising ideas of economic cooperation.

Additionally, while China stays a desired destination for overseas retailers, for the nation, it has fallen to 5th place as saturation in the market has made buying and selling more difficult.

AT Kearney, a consulting firm in US currently released annual ranking of attractive retail investment opportunities among thirty emerging markets, with Vietnam shooting 5 slots to number 3 behind leaders Russia and India.

The key objective is working towards complete business regulatory frameworks in China and European union based on predictability, transparency and effective execution of rules on investment and trade.

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